KAREN MORRISON RSW LOGOS
I was hired by a local social worker, Karen Morrison, to design a personal logo that reflected her professional yet approachable nature. Karen was looking for something simple and elegant, without any additional imagery or symbols.

After compiling a mood board and conducting research, I chose to base the design on her signature, adding a personal and bespoke element. I created two versions of the logo: a primary wordmark and a secondary logo. These logos were designed to work seamlessly across her website, social media, and printed branding, offering a cohesive and refined visual identity for her personal brand.

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